Digital Sales Manager

Company: KSLA News 12
Location: Shreveport
Posted on: January 16, 2020

Job Description:

About Gray Television: Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 87 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better. We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. About KSLA: KSLA News 12 is the aggressive CBS affiliate serving the region known as the ArkLaTex. The station is the market's leader in timely and accurate reporting of breaking news, investigative journalism, award-winning storytelling and First Alert Weather. KSLA News 12 serves its community on all on-air, digital and mobile platforms embracing the innovation of the industry. In the center of the ArkLaTex is the Shreveport/Bossier City metroplex where the best of Louisiana, Texas and Arkansas culture is combined to create a vibrant and comfortable lifestyle. Job Summary: KSLA, a Gray Television station, has an immediate opening for a Digital Sales Manager to lead the stations digital efforts. The Digital Sales Manager will work directly with KSLA's Sales department to help prospect, develop, and maintain digital advertising accounts. The DSM will work closely with local businesses to provide unique marketing solutions and will be responsible for achieving KSLA's digital advertising budget. The individual must be proficient with current digital marketing trends and solutions and be a creative thinker in ways to unify digital campaigns with broadcast television ads in effort to provide comprehensive marketing strategies for advertisers. The candidate will also be responsible for creating presentations and compiling reports. The position works closely with the LSM and reports to the General Sales Manager and is responsible for the day to day sales efforts, management, and training on our digital products. We offer paid training, medical/dental, 401(k), vacation and other benefits including opportunity for advancement. General Responsibilities: --- Creating presentations and reports --- Serve as coach and advisor to local sales team and advertisers --- Participate in sales calls --- Work in partnership with sales managers, as well as the local news director, on digital promotions, contests, and sales initiatives. --- Creating digital sales programs --- Works collaboratively with other Gray Television station teams to implement, support and train for current and new products and platforms --- Track monthly analytics, including standard web, advertiser, video, mobile and social Requirements Must have at least 2 years' experience with managing and/or selling digital marketing solutions and be proficient with Microsoft Office products especially PowerPoint. A confident and positive personality with a winning attitude is a must. All candidates must have a valid driver license and good driving record. This person must be able and willing to travel for any company required educational and/or client meetings. ? Please apply online at https://gray.tv/careerscurrentopenings Additional Info Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge. GRAY TELEVISION, INC. PARTICIPATES IN E-VERIFY.

Keywords: KSLA News 12, Shreveport , Digital Sales Manager, Sales , Shreveport, Louisiana